Track every hook through its lifecycle
Draft, Testing, Winner, Retired—one Notion database, one kanban board, no spreadsheet. Every hook you've ever written stays organized and searchable.
Stop guessing which opening line will land. Write a few variants of the same idea, post them, and let Hook Lab show you which one actually performed—with a live side-by-side comparison, not a spreadsheet.
- Group variants of the same idea under one Lab test
- Winners write back to Notion automatically
- Free starter template included, no paid Notion plan needed
Why it works
Testing, not guessing.
Test variants head-to-head
Group a few phrasings of the same idea under one Lab test. Post them, and Hook Lab tracks which one is currently ahead—before you even close the test.
See the comparison three ways
Fan branch, racetrack bars, and a post-order timeline—three views of the exact same variant data, so you can read the comparison however makes sense to you.
A real winner, not a guess
Close a test and the highest-performing variant is marked Winner automatically, written straight back to your Notion database—the losing variants are marked Retired.
Always in sync
Update a hook's status or view count in Notion and the widget reflects it within 60 seconds. No re-embedding, no manual refresh.
You own your data
Your hooks live in a Notion database that belongs to you. A free pre-built template is included so you can duplicate it and start testing immediately.
What it does
Everything you need, nothing you don't.
Kanban board
Draft / Testing / Winner / Retired columns, sorted by manual order then last-tested date.
Winners list
Every winning hook, ranked by view count, capped at your top 20 for quick reference when writing new scripts.
Lab tab
Grouped variant tests with an expand-in-place panel—click a test to see Fan, Racetrack, and Timeline views side by side.
End test, declare a winner
One click closes a test and writes the result back to Notion—no manual status updates.
Light, dark & charcoal themes
Switch themes with &theme=light|charcoal, or add &bg=transparent to blend the widget into any page background.
Accent color
Match the widget's highlight color to your brand with &accent= and any hex code.
Pricing
One payment. Yours for good.
$12 one-time
- — Unlimited hooks and Lab tests
- — Board, Winners, and Lab views
- — Every future feature, free
FAQ
Questions
What is this, exactly?
A widget that turns a Notion database into a kanban board and head-to-head testing lab for short-form-video hook lines. Track hooks through Draft/Testing/Winner/Retired, and group variants of the same idea into Lab tests to see which phrasing actually performs.
How do I get access after I buy?
You'll receive a private setup link by email the moment you purchase, along with the full setup guide. Setup is a one-time process: connect your Notion database and paste your widget URL wherever you want it embedded.
What does 'lifetime access' mean?
One payment, yours for good. No subscription, no renewal, no monthly fee. Every feature added in the future is included free.
Do I need a paid Notion plan?
No. The widget works on Notion's free plan. If you can create a database, you're set.
Do I need to be technical to set this up?
Not at all. If you can use Notion, you can use this. The guide walks through every step.
What's your refund policy?
Because it's a digital product delivered instantly, all sales are final. If something isn't working as described, reach out and I'll make it right.
